By Christi Cuellar Lotz, Director of Development
“Though this be madness, yet there is method in’t.” – Hamlet
Ah, Fête season. Any who knows me would not argue for one moment that event fundraising is just that… madness! But what better way to highlight the mission and purpose of an incredible non-profit than to bring folks together who share a passion for the organization, show off what we do, and ask for their support? Truly, the Fête and fête*ish have become Ballet Austin brands in their very own right. But through the glitz and rock-and-roll glamour, there is, indeed, purpose.
A Gala Unlike Any Other
The Fête doesn’t have a structure like other galas. We pride ourselves in telling our story – with one heck of a back-drop. This year, the Hamlet-themed evening provides all kinds of fun and creepy ways to celebrate. And as Stephen Mills says, “Creepy is only ever good.”
There are many ways to give at just about every level possible. My job is to make sure you find one you love.
The fun part for Fête-goers is that their friends can see them do it. I think Michael Barnes once called gala-giving “philanthropy in front of other people.” The “Paddles-Up” portion of the evening, as I call it, happens just after the live auction where folks have hopefully purchased incredible, once-in-a-lifetime packages for killer deals. There is then the opportunity to give outright to some of our community and education programs. Many who come to the Fête don’t realize all that Ballet Austin does, outside of producing first-class professional ballet productions. But wait. There’s more.
Did You Know?
- Over $250,000 in scholarships are given to students who want to learn ballet but don’t have the means
- The Pilates Pink Ribbon program is offered free of charge to nearly 100 breast cancer survivors regardless of means
- School-based Dance In The Classroom is offered free of charge (leotard and shoes included) to two Title I schools
- Thousands of tickets to the final dress rehearsal for every major performance are offered free of charge to clients of local social-service non-profits
And I could go on.
Five to six programs are highlighted each Fête and each is introduced by our wonderful auctioneer followed by a 1-minute video about the program. Our goal? To make you cry. And to also help you realize how lucky you are and what a difference you can make. Of course I’m just standing in the corner a nervous wreck hoping someone – anyone – will raise their paddles for the highest level. And someone does… And then often, someone else. And then I love everyone the rest of the night because it just goes downhill (and up in funds raised for Ballet Austin) from there. But that’s just me.
fête*ish offers another level of giving opportunity – this year’s is called a “Skull Pull” in celebration of the event theme Hamlet. (Again, creepy = fun. Who doesn’t want to pull a skull?) You pay a certain amount for your chance to win a prize worth that amount or more! Instant gratification is the name of the game here, and I’m not gonna lie, it can get addictive. Last year’s “Key Pull” was sold out as fête*ish barely got going.
By the time you read this, we’ll be a few weeks away from what’s been dubbed as “Austin’s Best Black Tie.” Each year, we challenge ourselves to live up to this! The amazing team working on the event (shouts out to Mandarin Design Lab, Ruby Rogers Events, TWIN Liquors, Ilios Lighting, the JW Marriott and many others) makes sure that each year tops the one before. Many of these vendors have been working on Fête/fête*ish for a number of years and their creativity never ceases to amaze me.
So what are some of YOUR favorite memories of past Fête/fête*ish events? I’d love to know!